Franchising ROI: What's Reasonable?
How to determine whether a franchise investment makes financial sense
View Article10 Business Investments to Make Now
Business owners reveal the expenditures that paid off -- big-time.
View ArticleWhy Tony Hsieh Wants to Rehabilitate Sin City
The Zappos.com founder is hoping his bet on Las Vegas will be a win, win for his company and the community.
View ArticleHow Much Did That New Customer Cost You?
Determine your marketing plan's effectiveness by analyzing how much you're spending to gain just one client.
View ArticleMarketing ROI: Budgeting Your Money Wisely
Calculating the return on investment for your marketing can sometimes seem impossible. Yet it's necessary to make sure you're budgeting wisely. Here's how to translate your efforts into numbers.
View ArticleThe 3 Dashboards You Must Have for Your Business Now
It's important to have hard figures on how your business is doing at your finger tips. Keeping track of these numbers doesn't have to take time. Here are three dashboards that will do the work for you.
View ArticleZombie VC Firms Can Be an Entrepreneur's Nightmare
Entrepreneurs, beware: When a VC firm shuts down, the obligation to deliver a return on the investment rarely goes away.
View ArticleWhy Spending on Big Data Isn't a Waste (Infographic)
Companies that harness big data for their marketing efforts show increases in both productivity and profit.
View ArticleHow 2014 Will Be The Year To Monetize Big Data
Big data will soon go from a technology investment to a marketing one. Use it as a tool to boost revenue.
View ArticleThe Best Value in Higher Education
Princeton Review came out with their list of best value colleges, with UNC Chapel Hill and Williams College taking the tops spots.
View ArticleWhy So Many Startups Never Reach Their Second Funding Round
Seed funding often gives a company more opportunities to fail, not succeed.
View ArticleWhy Today's Bullish Economy Is Bad for VCs, But Good for You
A stable economy means less competition for scoring investment.
View Article12 Restaurants Capitalizing on the Anti-Fast Food Revolution
It takes creativity to engineer a menu of fresh ingredients and healthy dishes – and then use that as the base of a successful business. Here are nutritious concepts transforming the fast-casual kitchen.
View ArticleHow Do You Bring Innovation to Market?
We asked some of the leading idea people in business to define how new products, technologies and commodities come into being.
View ArticleIs SEO a Necessary and Measurable Investment?
Any business with a website needs to be visible. There are four ways to determine if your efforts are worth the money.
View ArticleThe Biggest Blown Opportunity in Your Business
Most likely, someone in your organization is disengaged, and all their potential is falling through the gap. But there's a simple solution.
View ArticleWhy You Should Treat Every Day Like Thanksgiving
There's a big return on investment for expressing gratitude regularly.
View ArticleHere's How to Really Measure the ROI of Your Content-Marketing Strategy
While the content is the fuel that powers the act of content marketing, it is the measurement of the content that ultimately decides whether it was an effective strategy.
View ArticleThe Only 2 Good Reasons to Work for Free
Sometimes by calculation, sometimes by inspiration, you know when waiving you fee is the best move.
View ArticleHow to Determine the Value of Your Pre-Revenue Startup
Here are the formulas and turns of phrase the experts use to determine what your work is worth.
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